Researching & Talking to Your Market
Greetings, DMIers. I hope you found Monday’s Sticky Test exercise helpful along with today’s brainstorming sessions around markets and competitors.
I wanted to highlight another resource for secondary research on your markets that may be helpful: Ibis World. Chico State has access to this via library resources. Consider exploring this one if you don’t get good connections via:
Monday we’ll be focusing on conducting original research with your potential market (Homework 5). This research may help to determine if your idea is just that — an idea — or if there is potential to make it something more. This is a crucial stage for any entrepreneur.
Before class, be sure that you take a look at Mashable’s How to Solicit the Customer Feedback Your Startup Needs.
Final point, remember that your final concept must have a significant news element built into it. The NiemanLab is a fantastic source to help generate ideas in this area.
Lots of great stuff to contemplate this weekend.