Marketing & PR for your startup
Good morning DMSers. In today’s class we’re going to start diving into the marketing and public relations section of your business plan. A lot of ground to cover here.
Aside from the Briggs text, I’d like to share the following resources which may prove helpful in the coming weeks:
Demographics of key social networking platforms from Pew Research Center.
Connecting with Customers: How to Market to Their Emotions from Entrepreneur.
Bootstrapping Your Way to Success, also from Entrepreneur.
More to come at 2 p.m.