This American Life: Super Business Girl

Hi, DMSers. I look forward to hearing about your product ideas in today’s class.

I wanted to share a program from This American Life about a young girl who has created her own startup, SuperBusinessGirl. This young woman is raising funds for her education, and she’s promoting herself as an entrepreneur.

This recording has direct relevance to our class and what you’ll be doing: creating a product for something you are passionate about, creating a business plan, talking to customers, doing testing and research.

Check it out.



About debrajchico

I teach public relations for Chico State's Department of Journalism & Public Relations. Over the 20+ years of my career I've worked in high-tech agency, governmental and nonprofit PR. I teach courses in entrepreneurial journalism, writing and publication design, PR strategy, advise our student-managed PR agency, and oversee our internship program.

Posted on September 8, 2014, in Digital Media Startups and tagged , . Bookmark the permalink. Leave a comment.

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